The Marketing Agency for Aging Audiences
Positioning your brand as a gateway to meaningful life experiences
About Coming of Age
Coming of Age is a full-service, award-winning marketing agency that has the experience and expertise to help our clients connect with aging audiences. For over 20 years, Coming of Age has been the leading agency in the senior marketing space and has been critically recognized for producing outstanding creative and design.
Our Latest Insights
Baby Boomers & Seniors on YouTube: What Marketers Need To Know
Even in today’s fragmented media landscape, video streaming monolith YouTube stands alone as a singular platform commanding attention across devices and demographics. As digital consumer behaviors continue to evolve, digital marketers must adapt not just...
The Ten Behavioral Distinctions of Older Customers
50+ consumers occupy a unique space in the modern advertising landscape, straddling the line between when the internet and digital communication became commonplace and the postwar economic and population boom that defined their upbringing. Like...
Connecting Baby Boomer Hobbies to Multi-Channel Marketing Strategies
Baby Boomers represent a rich and diverse tapestry of intersecting lifestyles, interests and experiences, tied together by unprecedented purchasing power and a knack for adopting new technologies alongside their younger compatriots. As we’ve previously discussed,...
